Treatwell is Europe's largest online beauty booking platform. My role spanned campaign design, photography direction, and the day-to-day social and CRM creative that fed twelve markets — from outdoor London takeovers to seasonal Valentine's and self-care series.
Below: a tight selection of in-feed social, IG stories, and the seasonal series we ran on Treatwell's owned channels.
The Valentine's pairing series — single-object visuals matched to "his and hers" treatments — ran across paid social, organic and in-app banners. Bright, minimal, scroll-stopping.
Production stills from the in-house photography shoot — Treatwell's own image library used across the platform, app, and editorial content.
